OneMeter
x Human Intelligence
Effective ad campaigns & optimization
Our client, the Head of Business Development at OnMeter, recognized the crucial role of Google Ads in expanding their business reach. Keen on staying ahead in the competitive digital landscape, the client sought expertise in creating effective ad campaigns and mastering the nuances of optimization and analysis.
OneMeter is an innovative startup (IoT) specializing in energy management solutions. The system enables real-time monitoring of electricity consumption directly from power meters, providing users with detailed reporting and alerting services. This tool allows end-users to effectively manage and track their electricity usage, aiding in cost control.
Comprising a team of young scientists, experts, and business professionals, OneMeter is committed to pushing the boundaries in the field of Industry 4.0.
OneMeter is an innovative startup (IoT) specializing in energy management solutions. The system enables real-time monitoring of electricity consumption directly from power meters, providing users with detailed reporting and alerting services. This tool allows end-users to effectively manage and track their electricity usage, aiding in cost control.
Comprising a team of young scientists, experts, and business professionals, OneMeter is committed to pushing the boundaries in the field of Industry 4.0.
HI on a mission
Workshops
To meet OneMeter's specific needs, Human Intelligence Experts organized a series of strategic workshops. These sessions were designed to be one-to-one, ensuring personalized attention and a deep dive into the client’s Google Ads Account and Google Analytics 4.
Audit
Our expert conducted an in-depth audit of OneMeter’s usage of Google Ads, pinpointing key areas where improvements and optimization could be applied. Additionally, our team assumed full responsibility for managing and refining Google Ads campaigns, focusing on achieving peak efficiency in engaging with the desired audience.
Focus on learning
Our commitment extended beyond just imparting theoretical knowledge; we emphasized practical, hands-on learning, equipping the OneMeter team with the skills and insights necessary for ongoing success in their digital marketing endeavor.
HI Execution
Services provided
Our results
Advantages of working with HI
HI stands out for its emphasis on one-to-one, direct cooperation with clients, distinguishing itself from traditional agency models. Our approach centers on fostering a personal connection between each client and our experts - a stark contrast to the one-size-fits-all strategies. With HI, clients experience a unique and dedicated partnership that prioritizes their specific challenges and aspirations.
Their win is our win
.png)
The personalized attention and tailored strategy provided by HI during the one-to-one workshops greatly enhanced our understanding of Google Ads and Google Analytics 4, enabling us to optimize our digital campaigns effectively.
What set Michał and HI apart was their focus on practical, hands-on learning; they didn’t just offer theoretical knowledge but made sure that I learned by doing the assignments and provided feedback. Additionally, there was an upfront estimate of the required hours to provide me with the necessary knowledge to set the campaigns myself.
I focused on teaching campaign creation, strategic planning, and adhering to best practices. Key elements included explaining actions and adapting to the digital marketing landscape. I believe, this strategy significantly improved client's skills and elevated the quality of their future campaigns management.
